Blok

Blok is democratizing the gig economy by empowering the next generation, on-demand workforce through the Ethereum blockchain.

About Blok

Blok is designed to replace the outdated hierarchical workforce model with a productive, modern, and agile blockchain-based paradigm for “gig economy”. Blok will allow users to browse offers provided by companies, assign relevant offers to themselves, mark them as complete and get paid in BLO tokens. Blok uses smart contracts to eliminate friction regarding time, cost, quality, and transparency in matching workers and employers.
Competitors: Blocklancer, Ethearnal, Capaciti, Upwork, 99designs, Fiverr, Moonlighting
Uniqueness/Advantages to competition: Leverages blockchain technology to provide a more secure, transparent, and efficient service than tradtional legacy market participants.

Token Sale Use of Blockchain

Product

2.4
Product
Readiness

Is the product ready for use? Is there a working prototype or MVP? How long until it is operational?

1.0
N/A
1 - Nothing yet, just an idea.
Appeal

How appealing is the product? How good or necessary is it? Does it have a distinct edge?

3.0
N/A
3 - Interesting.
Target User Base

Is it mass market or niche?

4.0
N/A
4 - Large audience / wide market.
Competition

Are there many other similar solutions or is this one of just a few, or even one of a kind?

2.0
N/A
2 - Quite a few / somewhat better competitors.
Innovation

How innovative or inventive is the product, either conceptually or technologically?

2.0
N/A
2 - Some, but nothing outstanding.

Product

Blok is meant to be a blockchain-based ecosystem for the gig/freelance economy. There is currently a publicly accessible github with four repositories for the project. The beta dev/testing, and full platform launch are planned for after the ICO (see Roadmap).
There is appeal to the Blok product, given the large number of freelancers and clients looking for freelance workers throughout the world, and the potential / target user-base will grow along with the adoption of cryptocurrency in the general population. There is currently a very large amount of legacy competition in this space, and blockchain competition will greatly stiffen over time as adoption continues, given the size of the target market.
Competitors: Blocklancer, Ethearnal, Capaciti, Upwork, 99designs, Fiverr, Moonlighting

Product Whitepaper

Use of Blockchain

2.2
Use of Blockchain
Blockchain Development

Is blockchain technology essential? Does it make the solution significantly different and better?

2.0
N/A
2 - Some smart contract functionality.
Disruptive Blockchain Advantage

How disruptive is the introduction of blockchain technology into the product's market space?

2.0
N/A
2 - Some, but not much.
Need for a Custom Token (vs. BTC or ETH)

Is the token essential or could it be done just as well or better with fiat or Bitcoin?

2.0
N/A
2 - Some, mainly network effect.
System Decentralization (besides token)

How decentralized is the system architecture other than the token (e.g., data collection, storage, access, and use, or decision making processes, etc.)?

3.0
N/A
3 - Hybrid; decentralized as far as circumstances allow.
Contribution to Blockchain Ecosystem

How compelling is the solution's contribution to the evolution of blockchain infrastructure and economy?

2.0
N/A
2 - Meh, okay.

Use of Blockchain

Blok is creating a platform for a gig/freelance marketplace where participants can use the transparency and security of blockchain technology to buy/sell freelance work services.
The BLO token is the main medium of transactions on the Blok platform, facilitating payment for finished gigs to the contractors. Blok tokens serve the utility purpose of being the only protocol-compliant way to determine, describe, and process payments for gigs on the Blok platform. Blok contribution to the blockchain ecosystem is by providing a new blockchain based market place for freelance and gig workers.

Use of Blockchain Roadmap

Whitepaper

3.8
Whitepaper
Comprehensiveness

Does it cover the full scope of the problem and solution?

4.0
N/A
4 - Satisfactory coverage, well written.
Readability

Is it easy enough to understand?

4.0
N/A
4 - Easy to read and understand.
Transparency

Does it candidly describe and disclose where the project now stands, how much exists and how much still needs to be done, etc.?

3.0
N/A
3 - Basic honesty with some hype.
Business Plan Presentation

Does it contain a viable, comprehensive business plan?

4.0
N/A
4 - Clear, well thought out, realistic.
Technology Presentation

Does it present a well thought out technological architecture? Does it address implementational challenges?

4.0
N/A
4 - Clear, well thought out, realistic.

Whitepaper

The whitepaper is informative and provides a balanced mixture of media and textual explanation. The whitepaper is 33 pages long and is overall readable and understandable. The whitepaper includes the following sections: Executive Summary, Introduction, Business Model, Technology Overview, BLK Token, Marketing & Strategy, Blok Development Roadmap, Token Generation Event, Blok Team, Legal, Conclusions, and References. The business and technology plans behind Blok are detailed and concisely explained including textual and graphical explanations. References are provided in end-note form.

Whitepaper Compliance

Roadmap

3.4
Roadmap
Concreteness

Is there a concrete and practical development plan (vs. just a conceptual vision)?

4.0
N/A
4 - Down to earth.
Feasibility

Is the development plan realistic? Is it based on reasonable goals and timelines?

4.0
N/A
4 - Realistic.
Vision

Is there a larger, long-term vision?

3.0
N/A
3 - A trend with potential.
Dependencies (services or capabilities)

How available, operational, or trusted are the other systems or capabilities on which the project relies?

4.0
N/A
4 - Available and trusted.
Current Position

Where is the project now, relative to its vision and plans?

2.0
N/A
2 - Critical obstacles ahead.

Roadmap

A project roadmap is given with milestones presented on a quarterly basis. Obstacles lie ahead as client apps development/deployment, and final platform release will occur after the ICO. The roadmap provides major milestones and descriptions of the intermediate steps required to complete each milestone.

Platform Roadmap:
* 2017 Q4 – Origin
* 2018 Q1 – Assembling the Team, pre-ICO
* 2018 Q2 – ICO, Protocol Development (finalizing the open protocol and acquiring first customers)
* 2018 Q3 – Client Apps Launch (MVPs for browsing, managing and getting paid through the web, phone and tablet apps)
* 2018 Q4 – Partner Integrations, Scaling Up
* 2019 H1 – Economic Expansion – (expanding in different markets and industries, developing innovative products to foster gig economy growth)

Roadmap Company and Team

Compliance

3.0
Compliance
Token Utility (value through usage)

How much use is there for the token itself (regardless of its value as an investment vehicle)?

3.0
N/A
3 - Limited or uncertain use cases.
Token as Security (tradable instrument)

How valuable is the token as an investment vehicle or financial instrument?

2.0
N/A
2 - Primarily, with few additional rights.
Token/Smart-Contract Readiness

Is the blockchain infrastructure of the project ready for use? Is there a working prototype or MVP? How long until it is operational?

2.0
N/A
2 - Proof of concept or test platform.
Attention to Compliance Issues

How much attention is given to compliance (via token and ecosystem design, token sale participation, etc.)? Is this issue addressed directly and coherently?

4.0
N/A
4 - Specific, detailed.
Legal Review/Risk Assessment

What kind of legal documentation (reviews or agreements) and risk assessment are provided?

4.0
N/A
4 - Professional.

Compliance

BLK token is the main medium of transactions on the Blok platform, facilitating payment for finished gigs to the contractors. Blok tokens serve the utility purpose of being the only protocol-compliant way to determine, describe and process payments for gigs on the Blok platform.
The token smart-contract code is publicly available on the github repository, however there is no alpha/beta platform available for testing.
Compliance is addressed with direct statements of AML & KYC Due Diligence and enforced with a registration whitelisting process with ID upload and manual screening of all platform registrants. The legal review and terms and conditions of the sale aim to absolve the company of any liability regarding the ICO and any problems that may occur, and provide a general statment that the tokens are not to be deemed a security.

Compliance Token Sale

Company and Team

3.2
Company and Team
Company Stage and Foundation

Is the company already established? Has it raised funds before? Is it mature?

4.0
N/A
4 - Established with some fundraising history.
Background of Lead Team Members

Do we know who they are? Do they have LinkedIn profiles? Do they have solid, relevant backgrounds?

3.0
N/A
3 - Minimally sufficient.
Team Assembly and Commitment

Is a solid, fully committed core team in place? Do they have online (e.g. LinkedIn) profiles showing sufficient relevant experience? Is their participation transparent?

3.0
N/A
3 - Mostly assembled and committed.
Team Skill Set Relevance

Does the amount of talent and skill in each area seem to fit the project requirements?

3.0
N/A
3 - Correlated to project requirements.
Team Skill Set Balance

Is the team well-rounded (biz/tech/blockchain)? Is there sufficient talent and skill in all areas of required development?

3.0
N/A
3 - Somewhat uncertain, probably okay.

Company and Team

Blok has an established team with 6 employees and 5 advisors.
The core team has experience in marketing, machine learning, UX/UI design, frontend engineering, data science, and blockchain projects.
The advisors have experience in gig economy platforms, blockchain development, blockchain law, blockchain startup investing, ICO advising, tech development, business strategy, capital managment and investments.
Most of the core team has verifiable work experience credentials via LinkedIn profiles, though some profiles provide little information. Some members of the team appear to be dedicated to other projects outside of Blok.
Positives: The core team is well rounded and some advisors and members have previous experience with cryptocurrency/blockchain/smart-contract projects.
Negatives: Not all members may be fully dedicated to the project and there is currently not an indentified blockchain developer on the team.

Company and Team Product

Token Sale

3.4
Token Sale
Raise Amount Max

Is there a clear cap? Is the maximum raise amount modestly sufficient (as opposed to either greedy or insufficient)?

4.0
N/A
4 - Well suited to needs and plans.
Raise Amount Min

Is the minimum raise reasonable considering the development plan? Are there raise-amount dependent milestones?

4.0
N/A
4 - Reasonable, sensible.
Fund Allocation

Is fund distribution and allocation reasonable and justified?

3.0
N/A
3 - Rough estimates, but sensible.
Token Allocation

Is the ratio of tokens sold to those kept reasonable? Does it prevent the company from having too much control?

4.0
N/A
4 - Most tokens sold, vesting periods on kept tokens.
Media Presence and Following

Is the sale being talked about in Reddit, Bitcointalk, Social Media, Medium, etc.? Is information available and accessible? Is there interest?

2.0
N/A
2 - Minor exposure and interest, or ambivalent reception.

Token Sale

Blok Token (BLO)
Total supply: 360 million BLO
Token Price: 0.00018 ETH/BLO
Hard Cap: 41,053 ETH
Min Cap: 600 ETH

Token Allocation
65% ICO
18% Blok Inc. Reserve
13% Team, advisors, and early contributers (All of the tokens provided to the team and advisors will vest over 24 months with a 3-month cliff.)
04% Bounty, referrals, community events and patnerships

ICO Proceeds Distribution
40% Product Development
25% Marketing and business development
20% Operational expenses of Blok Inc.
15% Block Inc. Reserve

Social Media Presence & Following
There is little community engagment and reception.

Product

Blok is meant to be a blockchain-based ecosystem for the gig/freelance economy. There is currently a publicly accessible github with four repositories for the project. The beta dev/testing, and full platform launch are planned for after the ICO (see Roadmap).
There is appeal to the Blok product, given the large number of freelancers and clients looking for freelance workers throughout the world, and the potential / target user-base will grow along with the adoption of cryptocurrency in the general population. There is currently a very large amount of legacy competition in this space, and blockchain competition will greatly stiffen over time as adoption continues, given the size of the target market.
Competitors: Blocklancer, Ethearnal, Capaciti, Upwork, 99designs, Fiverr, Moonlighting

Category Breakdown
Readiness

Is the product ready for use? Is there a working prototype or MVP? How long until it is operational?

1.0
N/A
1 - Nothing yet, just an idea.
Appeal

How appealing is the product? How good or necessary is it? Does it have a distinct edge?

3.0
N/A
3 - Interesting.
Target User Base

Is it mass market or niche?

4.0
N/A
4 - Large audience / wide market.
Competition

Are there many other similar solutions or is this one of just a few, or even one of a kind?

2.0
N/A
2 - Quite a few / somewhat better competitors.
Innovation

How innovative or inventive is the product, either conceptually or technologically?

2.0
N/A
2 - Some, but nothing outstanding.
Product Score:
2.4

Use of Blockchain

Blok is creating a platform for a gig/freelance marketplace where participants can use the transparency and security of blockchain technology to buy/sell freelance work services.
The BLO token is the main medium of transactions on the Blok platform, facilitating payment for finished gigs to the contractors. Blok tokens serve the utility purpose of being the only protocol-compliant way to determine, describe, and process payments for gigs on the Blok platform. Blok contribution to the blockchain ecosystem is by providing a new blockchain based market place for freelance and gig workers.

Category Breakdown
Blockchain Development

Is blockchain technology essential? Does it make the solution significantly different and better?

2.0
N/A
2 - Some smart contract functionality.
Disruptive Blockchain Advantage

How disruptive is the introduction of blockchain technology into the product's market space?

2.0
N/A
2 - Some, but not much.
Need for a Custom Token (vs. BTC or ETH)

Is the token essential or could it be done just as well or better with fiat or Bitcoin?

2.0
N/A
2 - Some, mainly network effect.
System Decentralization (besides token)

How decentralized is the system architecture other than the token (e.g., data collection, storage, access, and use, or decision making processes, etc.)?

3.0
N/A
3 - Hybrid; decentralized as far as circumstances allow.
Contribution to Blockchain Ecosystem

How compelling is the solution's contribution to the evolution of blockchain infrastructure and economy?

2.0
N/A
2 - Meh, okay.
Use of Blockchain Score:
2.2

Whitepaper

The whitepaper is informative and provides a balanced mixture of media and textual explanation. The whitepaper is 33 pages long and is overall readable and understandable. The whitepaper includes the following sections: Executive Summary, Introduction, Business Model, Technology Overview, BLK Token, Marketing & Strategy, Blok Development Roadmap, Token Generation Event, Blok Team, Legal, Conclusions, and References. The business and technology plans behind Blok are detailed and concisely explained including textual and graphical explanations. References are provided in end-note form.

Category Breakdown
Comprehensiveness

Does it cover the full scope of the problem and solution?

4.0
N/A
4 - Satisfactory coverage, well written.
Readability

Is it easy enough to understand?

4.0
N/A
4 - Easy to read and understand.
Transparency

Does it candidly describe and disclose where the project now stands, how much exists and how much still needs to be done, etc.?

3.0
N/A
3 - Basic honesty with some hype.
Business Plan Presentation

Does it contain a viable, comprehensive business plan?

4.0
N/A
4 - Clear, well thought out, realistic.
Technology Presentation

Does it present a well thought out technological architecture? Does it address implementational challenges?

4.0
N/A
4 - Clear, well thought out, realistic.
Whitepaper Score:
3.8

Roadmap

A project roadmap is given with milestones presented on a quarterly basis. Obstacles lie ahead as client apps development/deployment, and final platform release will occur after the ICO. The roadmap provides major milestones and descriptions of the intermediate steps required to complete each milestone.

Platform Roadmap:
* 2017 Q4 – Origin
* 2018 Q1 – Assembling the Team, pre-ICO
* 2018 Q2 – ICO, Protocol Development (finalizing the open protocol and acquiring first customers)
* 2018 Q3 – Client Apps Launch (MVPs for browsing, managing and getting paid through the web, phone and tablet apps)
* 2018 Q4 – Partner Integrations, Scaling Up
* 2019 H1 – Economic Expansion – (expanding in different markets and industries, developing innovative products to foster gig economy growth)

Category Breakdown
Concreteness

Is there a concrete and practical development plan (vs. just a conceptual vision)?

4.0
N/A
4 - Down to earth.
Feasibility

Is the development plan realistic? Is it based on reasonable goals and timelines?

4.0
N/A
4 - Realistic.
Vision

Is there a larger, long-term vision?

3.0
N/A
3 - A trend with potential.
Dependencies (services or capabilities)

How available, operational, or trusted are the other systems or capabilities on which the project relies?

4.0
N/A
4 - Available and trusted.
Current Position

Where is the project now, relative to its vision and plans?

2.0
N/A
2 - Critical obstacles ahead.
Roadmap Score:
3.4

Compliance

BLK token is the main medium of transactions on the Blok platform, facilitating payment for finished gigs to the contractors. Blok tokens serve the utility purpose of being the only protocol-compliant way to determine, describe and process payments for gigs on the Blok platform.
The token smart-contract code is publicly available on the github repository, however there is no alpha/beta platform available for testing.
Compliance is addressed with direct statements of AML & KYC Due Diligence and enforced with a registration whitelisting process with ID upload and manual screening of all platform registrants. The legal review and terms and conditions of the sale aim to absolve the company of any liability regarding the ICO and any problems that may occur, and provide a general statment that the tokens are not to be deemed a security.

Category Breakdown
Token Utility (value through usage)

How much use is there for the token itself (regardless of its value as an investment vehicle)?

3.0
N/A
3 - Limited or uncertain use cases.
Token as Security (tradable instrument)

How valuable is the token as an investment vehicle or financial instrument?

2.0
N/A
2 - Primarily, with few additional rights.
Token/Smart-Contract Readiness

Is the blockchain infrastructure of the project ready for use? Is there a working prototype or MVP? How long until it is operational?

2.0
N/A
2 - Proof of concept or test platform.
Attention to Compliance Issues

How much attention is given to compliance (via token and ecosystem design, token sale participation, etc.)? Is this issue addressed directly and coherently?

4.0
N/A
4 - Specific, detailed.
Legal Review/Risk Assessment

What kind of legal documentation (reviews or agreements) and risk assessment are provided?

4.0
N/A
4 - Professional.
Compliance Score:
3.0

Company and Team

Blok has an established team with 6 employees and 5 advisors.
The core team has experience in marketing, machine learning, UX/UI design, frontend engineering, data science, and blockchain projects.
The advisors have experience in gig economy platforms, blockchain development, blockchain law, blockchain startup investing, ICO advising, tech development, business strategy, capital managment and investments.
Most of the core team has verifiable work experience credentials via LinkedIn profiles, though some profiles provide little information. Some members of the team appear to be dedicated to other projects outside of Blok.
Positives: The core team is well rounded and some advisors and members have previous experience with cryptocurrency/blockchain/smart-contract projects.
Negatives: Not all members may be fully dedicated to the project and there is currently not an indentified blockchain developer on the team.

Category Breakdown
Company Stage and Foundation

Is the company already established? Has it raised funds before? Is it mature?

4.0
N/A
4 - Established with some fundraising history.
Background of Lead Team Members

Do we know who they are? Do they have LinkedIn profiles? Do they have solid, relevant backgrounds?

3.0
N/A
3 - Minimally sufficient.
Team Assembly and Commitment

Is a solid, fully committed core team in place? Do they have online (e.g. LinkedIn) profiles showing sufficient relevant experience? Is their participation transparent?

3.0
N/A
3 - Mostly assembled and committed.
Team Skill Set Relevance

Does the amount of talent and skill in each area seem to fit the project requirements?

3.0
N/A
3 - Correlated to project requirements.
Team Skill Set Balance

Is the team well-rounded (biz/tech/blockchain)? Is there sufficient talent and skill in all areas of required development?

3.0
N/A
3 - Somewhat uncertain, probably okay.
Company and Team Score:
3.2

Token Sale

Blok Token (BLO)
Total supply: 360 million BLO
Token Price: 0.00018 ETH/BLO
Hard Cap: 41,053 ETH
Min Cap: 600 ETH

Token Allocation
65% ICO
18% Blok Inc. Reserve
13% Team, advisors, and early contributers (All of the tokens provided to the team and advisors will vest over 24 months with a 3-month cliff.)
04% Bounty, referrals, community events and patnerships

ICO Proceeds Distribution
40% Product Development
25% Marketing and business development
20% Operational expenses of Blok Inc.
15% Block Inc. Reserve

Social Media Presence & Following
There is little community engagment and reception.

Category Breakdown
Raise Amount Max

Is there a clear cap? Is the maximum raise amount modestly sufficient (as opposed to either greedy or insufficient)?

4.0
N/A
4 - Well suited to needs and plans.
Raise Amount Min

Is the minimum raise reasonable considering the development plan? Are there raise-amount dependent milestones?

4.0
N/A
4 - Reasonable, sensible.
Fund Allocation

Is fund distribution and allocation reasonable and justified?

3.0
N/A
3 - Rough estimates, but sensible.
Token Allocation

Is the ratio of tokens sold to those kept reasonable? Does it prevent the company from having too much control?

4.0
N/A
4 - Most tokens sold, vesting periods on kept tokens.
Media Presence and Following

Is the sale being talked about in Reddit, Bitcointalk, Social Media, Medium, etc.? Is information available and accessible? Is there interest?

2.0
N/A
2 - Minor exposure and interest, or ambivalent reception.
Token Sale Score:
3.4

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